Ashley Catan
UX Researcher and DesignerAtlanta, GAAshley Catan
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Precision x Intuition
I turn complex systems into experiences that f e e l natural.Precision x Intuition
Hi, I'm Ashley, an experienced UX professional with 7 years of hands-on expertise in user research, information architecture, and high-fidelity design for web and mobile products. I bring a unique blend of analytical thinking from my engineering background, and a user-centered mindset, to solve complex design problems.
Dashboard Research and Design
Dashboard Research and Design
When I was a Quality Engineer at AGCO, I designed a dashboard to evaluate vendor performance as my side project. I conducted user interviews, usability tests, and A/B testing to establish the dashboard as a credible source for information on supplier KPI's.
Impact
My new KPI Dashboard design resulted in AGCO's 2018 Global Parts Per Million (PPM) quality assurance metric improving by 150 points, and the dashboard is still used today.
User Interviews A/B Testing Personas Generative Research
Decant Product Design
Decant Product Design
Fortna needed a universal order-fulfillment product that was customizable for its warehouse clients. As the Senior UX Designer assigned to this module, I revamped the current project offering to be more user friendly, aesthetically pleasing, functional, and more efficient.
Impact
My design efforts resulted in 52% less clicks for the end user, 45% less screens per task, and 36% improvement in processing time per task.
End-to-End SaaS Wireframes High Fidelity Design Figma
Remote Desktop Research
Remote Desktop Research
Leidos was implementing a remote desktop service to allow employees to access information from a non-company asset, while at client sites. As the UX Analyst, I was responsible for generative research, usability testing, and satisfaction surveys.
Impact
My data synthesis led to the timely implementation of the remote desktop service for internal employees.
Product Evaluation User Interviews Surveys Data Synthesis
Info Hub Design
Info Hub Design
L3 Harris needed a centralized location for Quality Engineering information and knowledge sharing. As the UX Researcher and Quality Engineer in the R&D Group, I was responsible for generative research, A/B Testing, and surveys.
Impact
My creation of "The Info Hub" eliminated the need for tribal knowledge, and created an environment for information sharing for all quality engineers.
Information Architecture User Stories High Fidelity Designs
Competitive Analysis Research
Competitive Analysis Research
Honeywell needed to identify market gaps for their new Predictive Maintenance module. As the UX Researcher for this module, I identified technical market gaps to influence positioning through competitive analysis.
Impact
My research resulted in an actionable feature prioritization list for the Product Management Team and a strategic path forward for this product.
Create Product Requirements Product Strategy Research Miro
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